Blaming Facebook for its alleged role in carrying out “unfair and deceptive” practices, the Federal Government declared a broad agreement that needs Facebook to maintain high reverence for the privacy requirements and hopes of its users. As a result, the company will be subjected it regular privacy audits for the next two decades.
The order, which was declared on Tuesday in Washington by the Federal Trade Commission, is apparently influenced by modifications made by Facebook in the manner in which it governs the personal information of its users. The changes were made by Facebook earlier in December 2009. The commission argued that Facebook, without offering its users any sort of notification or soliciting their consent in this regard, enforced public information that the Facebook users wished to remain private on their personal pages.
The order also claimed that the social networking giant, having in excess of 800 million users all over the world, in majority of circumstances permitted its advertisers to garner personally identifiable data when users clicked on any of the advertisements displayed at their Facebook pages. Since long, the company claimed that it is not sharing any sort of personal information of its users with the advertisers whose ads are displayed on the personal webpage of a user on Facebook.
The order further claimed that Facebook had in fact, contracting to its policies as mentioned to its users while they sign up on the website, shared user data with advertisers and also with outside, third-party, application developers.
Making the allegations even stricter, the FTC committed deemed that even after a user deletes his or her account on Facebook, the company is still permitting an access to videos and photos.
While expressing his opinion in a long blog post, Facebook Chief Executive Mark Zuckerberg admitted that the company had committed “a bunch of mistakes”, but he claimed that it had already solved various issues highlighted by the FTC